Pricing explainer
Serpstat pricing, explained
Prices are monthly equivalents shown on Serpstat's official pricing page with its annual discount selected; they are not month-to-month prices. · last reviewed 7 October 2026
The short answer
Serpstat currently lists Individual at $50/mo, Team at $100/mo, Team x2 at $169/mo and Agency at $410/mo with its annual discount selected. These are monthly equivalents billed on the annual term, not standalone rank-tracker prices. Individual includes 10,000 position checks per month; Team x2 includes 100,000 and Agency 500,000. Serpstat also advertises a seven-day trial for Individual or Team; check its card and renewal terms before starting.
Serpstat plans and prices
| Plan | Price | What it buys | Note |
|---|---|---|---|
| Individual | $50/mo* | 10,000 position checks/month; 5 projects | Annual-discount monthly equivalent; seven-day trial offered. |
| Team | $100/mo* | Unlimited projects; 3 users | Annual-discount monthly equivalent; check selected position-check allowance. |
| Team x2 | $169/mo* | 100,000 position checks/month; 6 users | Annual-discount monthly equivalent. |
| Agency | $410/mo* | 500,000 position checks/month; 30 users | Annual-discount monthly equivalent; white-label reports. |
Prices change without notice. Confirm on Serpstat’s pricing page before you buy.
Where these figures come from
Decision guide
How to judge whether the price is worth it
Serpstat sets and changes its own prices. Treat the figures on this page as a dated snapshot and confirm on Serpstat’s pricing page before you buy.
- Cost per tracked keyword
- Divide the plan price by the keywords it includes, at the check frequency you actually need. Annual discounts and add-ons change the number.
- Check cadence
- Daily, every few days or weekly. A cheap plan that refreshes weekly is a different product from a daily one.
- Markets and devices
- Whether each country, city or mobile check counts as a separate keyword against your allowance.
- Seats and clients
- Whether extra users, projects or client access are included or billed separately.
When LemRank is not the right choice
- You need a full all-in-one SEO suite with its own backlink index and PPC research as the main reason for buying.
- You need guaranteed import of years of historical position data from another tool.
- You need custom contract terms or procurement review before any trial — use the enterprise inquiry instead.
Test it on your own keywords
The free plan tracks 50 keywords in 1 project. Add your keywords and the first positions appear after the next scheduled check.
Create a free accountBefore you buy
What the headline price doesn’t say
- *Displayed prices are the monthly equivalents with Serpstat's annual discount selected; check the checkout total and current monthly-billing price before buying.
- Rank tracking uses position checks per month, while research searches, projects, seats, audit pages and exports have separate limits.
- The seven-day Individual or Team trial requires card verification and auto-renewal is enabled according to Serpstat's pricing FAQ. Review cancellation terms before starting.
Our read
Serpstat can make sense when you will use its research, audit and rank-tracking tools together. If rank monitoring is the main requirement, compare the actual monthly position-check allowance, seats and annual total with a dedicated tracker.
For comparison: what LemRank costs
Free for 50 keywords in one project with a seven-day minimum check interval, then $59/mo on Pro for 5,000 keywords across up to 10 projects. Pro permits a 24-hour minimum interval; adaptive scheduling can make actual checks less frequent. The trade-off: our backlink index is smaller than Ahrefs’ or Semrush’s, so deep link research still wants a dedicated tool.
Check a ranking free, before you pay for anything
Check Google's top 100 in the United States. Cached results may be available without an account; fresh checks require sign-up.
Setting up tracked keywords across engines and locations is what the 14-day trial adds.
Questions
Frequently asked
How much does Serpstat cost?
With the annual discount selected, Serpstat lists monthly equivalents of $50 for Individual, $100 for Team, $169 for Team x2 and $410 for Agency. Check its current checkout for the annual total or month-to-month rates.
Does Serpstat include rank tracking?
Yes. Its current plans include daily updates and separate monthly position-check allowances; Individual lists 10,000 checks, Team x2 100,000 and Agency 500,000. Other research, audit, export and seat limits also apply.
Does Serpstat offer a free trial?
Serpstat advertises a seven-day trial of Individual or Team. Its pricing FAQ says card verification is required and auto-renewal is enabled, so read the cancellation and billing terms before starting.
Should I buy Serpstat or a dedicated rank tracker?
Choose Serpstat if you will use its keyword research, audits, backlinks and tracking together. If rankings and reporting are your main tasks, compare position-check capacity and annual totals with a specialist tracker before committing.
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