E-E-A-T Authorship & Trust Signals
Prove expertise, experience, authority, and trust — the way Google's quality raters evaluate content.
Why You'll Love E-E-A-T Authorship & Trust Signals
Person Schema Authorship
Article structured data uses Person type (not Organization) with jobTitle, credentials, and knowsAbout properties — matching Google's E-E-A-T quality signals.
Visible Author Bylines
Every content page displays author name, role, and expertise indicators. Google and users both use visible authorship as a quality signal.
dateModified Accuracy
Schema dateModified always reflects the actual last-updated timestamp — never hardcoded stale dates that suppress freshness signals.
Methodology Transparency
Comparison and review pages can link to "How We Compare" methodology pages, meeting Google's review quality guidelines.
Verifiable Social Proof
All social proof claims are backed by real data or removed. No unverifiable "Join 5,000+ readers" claims that trigger helpful content devaluations.
Last Updated Visibility
Visible "Last updated" timestamps on all content pages. Both Google and users use recency as a trust and relevance signal.
How It Works
Author Assigned
Each piece of content can have an author_name assigned, mapping to a Person with expertise credentials in the structured data.
Schema Generated
Article JSON-LD automatically emits Person authorship with jobTitle and knowsAbout properties instead of generic Organization attribution.
Freshness Synced
dateModified in schema always reflects the content's actual updated_at timestamp, ensuring Google sees accurate freshness signals.
Trust Verified
Social proof, testimonials, and claims are validated against real data sources. Unverifiable claims are flagged or removed.
The Difference is Clear
Without E-E-A-T Authorship & Trust Signals
- ✗ Organization-only authorship that doesn't satisfy E-E-A-T quality signals
- ✗ Stale dateModified values that suppress content freshness in rankings
- ✗ No visible author bylines or expertise indicators
- ✗ Unverifiable social proof claims that may trigger helpful content devaluations
With E-E-A-T Authorship & Trust Signals
- Person schema authorship with credentials and expertise properties
- Accurate dateModified synced with actual content updates
- Visible bylines with expertise indicators on every content page
- All claims verified against real data — no fake social proof
Perfect For
"After implementing Person authorship and fixing our dateModified schema, our content started appearing with author rich snippets in SERPs. CTR improved 18% on pages where author credentials were visible."
— Jennifer Walsh, SEO Director, ContentFirst Agency
Frequently Asked Questions
Why does Person authorship matter for SEO?
Google's Search Quality Rater Guidelines explicitly evaluate E-E-A-T (Experience, Expertise, Authority, Trust). Person authorship with credentials demonstrates expertise more strongly than generic Organization attribution.
What schema properties are included?
Person schema with name, jobTitle, and knowsAbout properties. Article schema with accurate datePublished and dateModified timestamps.
Does this affect existing content?
Yes. All content pages automatically benefit from the improved schema. Pages with author_name set get full Person authorship; others fall back to Organization.
How does dateModified freshness work?
Every time content is edited, updated_at changes. This timestamp is automatically emitted as dateModified in the Article schema, telling Google the content was recently verified.
Ready to Try E-E-A-T Authorship & Trust Signals?
Start free and experience the difference
14-day free trial — no credit card required